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Awareness Gaps


What do your patients need to know? How can helping them also help you? The key is delivering information that’s timely and relevant — and avoiding the opposite.

What do your patients need to know? How can helping them also help you? The key is delivering information that’s timely and relevant — and avoiding the opposite.

Custom Blasts

Custom targeting & messaging of all kinds. Control access using Active Directory groups.
  • Service differentiation
  • Allow for condition-based targeting and messaging
  • Promote service lines to specific sets of patients

Flu Shot Reminders

Message patients with flu shot reminders in early Fall.
  • Improve population health
  • Target at-risk populations
  • Filter & direct based on past visits

Grand Opening Blasts

Target & notify patients about new location openings.
  • Promote new lines of service
  • Direct patients to better alternatives

Instant Response Keywords

Provide simple text commands that return a variety useful information. MYCHART might return MyChart app install link; ADDRESS might return the upcoming appointment’s address; etc.
  • Automate personalization
  • Empower patients through interactivity
  • Simple way for patients to access resources

Newborn Insurance Reminders

Remind parents to add their new baby to their insurance coverage, especially for NICU babies.
  • Avoid insurance hassles for new parents
  • Prevent delays in reimbursement

Patient Portal/MyChart

Notify patients how to sign up for patient portal and MyChart. Time notifications so they correspond with an episode of care.
  • Promote health ownership by the patient
  • Improve portal activations
  • Improve clinical communication

Sports Physical Blasts

Summertime blasts to prompt returning students to get their required sports physicals early.
  • Promote PCP’s providing services
  • Avoid first day of school pile-ups

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